- 1899 August:
Horch began a car company carrying his surname in 1899.
- 1910: When Horch left that company to start afresh at
Zwickau, Germany, he "translated his last name,
which means ‘hark!’ or ‘listen!’
into Latin, ‘Audi’."
- 1932: Audi became part
with DKW, Horch and Wanderer.
- 1933: Audi built front-wheel drive cars.
- 1949: The Soviet Union took Auto Union AG after WWII,
so Auto-Union GmbH was established at Ingolstadt, later becoming
- 1965: New model called ‘Audi’ appeared, and
acquired the company.
- 1969: NSU merged with Auto Union GmbH
to form 'Audi NSU Auto Union AG'.
- 1968: The Audi 100 sedan was presented.
- 1972: The Audi 80 was launched.
- 1982: The Audi Quattro won the
manufacturers' World Rally Championship.
'Audi NSU Auto Union AG' was renamed 'Audi AG'.
- 2000: An Audi R8 won the Le Mans 24-hour race
(the start of a run).
The turbo-diesel Audi R10 TDI caused a stir
by winning the Le Mans 24-hour race
- 2010, June:
Audi launched its A1 small car,
from £13+K (uk Oct 2010).
A prototype Quattro (4x4) A1 was shown in Jan. 2011.